Advances in National Brand and Private Label Marketing : Sixth International Conference, 2019 - Taschenbuch
2019, ISBN: 3030189104
[EAN: 9783030189105], Neubuch, [SC: 0.0], [PU: Springer International Publishing], ASSORTMENTDECISION; BRANDMANUFACTURER; BRANDSTRATEGY; CONSUMERPREFERENCE; PRIVATELABELPORTFOLIO; PRIVATE… Mehr…
ZVAB.com AHA-BUCH GmbH, Einbeck, Germany [51283250] [Rating: 5 (von 5)] NEW BOOK. Versandkosten:Versandkostenfrei. (EUR 0.00) Details... |
Advances in National Brand and Private Label Marketing : Sixth International Conference, 2019 - Taschenbuch
2019, ISBN: 3030189104
[EAN: 9783030189105], Neubuch, [SC: 0.0], [PU: Springer International Publishing], ASSORTMENTDECISION; BRANDMANUFACTURER; BRANDSTRATEGY; CONSUMERPREFERENCE; PRIVATELABELPORTFOLIO; PRIVATE… Mehr…
ZVAB.com AHA-BUCH GmbH, Einbeck, Germany [51283250] [Rating: 5 (von 5)] NEW BOOK. Versandkosten:Versandkostenfrei. (EUR 0.00) Details... |
2019, ISBN: 9783030189105
The 2019 International Conference on National Brand & Private Label Marketing is a unique academic forum for presenting and discussing original, rigorous and significant contributions fro… Mehr…
Springer.com Nr. 978-3-030-18910-5. Versandkosten:Worldwide free shipping, , DE. (EUR 0.00) Details... |
Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 - gebrauchtes Buch
2019, ISBN: 9783030189105
[PU: Springer International Publishing], 34727796/1, DE, [SC: 3.00], gebraucht; sehr gut, gewerbliches Angebot, 1st ed. 2019, Banküberweisung, Kreditkarte, PayPal, Klarna-Sofortüberweisun… Mehr…
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Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 - gebrauchtes Buch
2019, ISBN: 9783030189105
[PU: Springer International Publishing], 34727796/1, DE, [SC: 3.00], gebraucht; sehr gut, gewerbliches Angebot, 1st ed. 2019, Banküberweisung, PayPal, Klarna-Sofortüberweisung, Internatio… Mehr…
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Advances in National Brand and Private Label Marketing : Sixth International Conference, 2019 - Taschenbuch
2019, ISBN: 3030189104
[EAN: 9783030189105], Neubuch, [SC: 0.0], [PU: Springer International Publishing], ASSORTMENTDECISION; BRANDMANUFACTURER; BRANDSTRATEGY; CONSUMERPREFERENCE; PRIVATELABELPORTFOLIO; PRIVATE… Mehr…
Francisco J. Martínez-López:
Advances in National Brand and Private Label Marketing : Sixth International Conference, 2019 - Taschenbuch2019, ISBN: 3030189104
[EAN: 9783030189105], Neubuch, [SC: 0.0], [PU: Springer International Publishing], ASSORTMENTDECISION; BRANDMANUFACTURER; BRANDSTRATEGY; CONSUMERPREFERENCE; PRIVATELABELPORTFOLIO; PRIVATE… Mehr…
2019
ISBN: 9783030189105
The 2019 International Conference on National Brand & Private Label Marketing is a unique academic forum for presenting and discussing original, rigorous and significant contributions fro… Mehr…
Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 - gebrauchtes Buch
2019, ISBN: 9783030189105
[PU: Springer International Publishing], 34727796/1, DE, [SC: 3.00], gebraucht; sehr gut, gewerbliches Angebot, 1st ed. 2019, Banküberweisung, Kreditkarte, PayPal, Klarna-Sofortüberweisun… Mehr…
Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 - gebrauchtes Buch
2019, ISBN: 9783030189105
[PU: Springer International Publishing], 34727796/1, DE, [SC: 3.00], gebraucht; sehr gut, gewerbliches Angebot, 1st ed. 2019, Banküberweisung, PayPal, Klarna-Sofortüberweisung, Internatio… Mehr…
Bibliographische Daten des bestpassenden Buches
Detailangaben zum Buch - Advances In National Brand And Private Label Marketing: Sixth International Conference, 2019
EAN (ISBN-13): 9783030189105
ISBN (ISBN-10): 3030189104
Taschenbuch
Erscheinungsjahr: 2019
Herausgeber: Springer International Publishing
Buch in der Datenbank seit 2019-06-02T11:21:33+02:00 (Vienna)
Detailseite zuletzt geändert am 2024-03-19T03:20:38+01:00 (Vienna)
ISBN/EAN: 9783030189105
ISBN - alternative Schreibweisen:
3-030-18910-4, 978-3-030-18910-5
Alternative Schreibweisen und verwandte Suchbegriffe:
Autor des Buches: carl rogge, anne rogge, roggeveen, carlos martinez, abad
Titel des Buches: international marketing
Daten vom Verlag:
Autor/in: Francisco J. Martínez-López; Juan Carlos Gázquez-Abad; Anne Roggeveen
Titel: Springer Proceedings in Business and Economics; Advances in National Brand and Private Label Marketing - Sixth International Conference, 2019
Verlag: Springer; Springer International Publishing
206 Seiten
Erscheinungsjahr: 2019-05-01
Cham; CH
Gedruckt / Hergestellt in Niederlande.
Gewicht: 0,454 kg
Sprache: Englisch
106,99 € (DE)
109,99 € (AT)
118,00 CHF (CH)
POD
XI, 206 p. 18 illus., 7 illus. in color.
BC; Marketing; Hardcover, Softcover / Wirtschaft/Werbung, Marketing; Marketing und Vertrieb; Verstehen; assortment decision; brand manufacturer; brand strategy; consumer preference; private label portfolio; private label pricing; Industrial and Organizational Psychology; e-Business/e-Commerce; Trade; Business Strategy/Leadership; Marketing; Work and Organizational Psychology; E-Business; Trade and Retail; Business Strategy and Leadership; Arbeits-, Wirtschafts- und Organisationspsychologie; E-Commerce: geschäftliche Aspekte; Einzel- und Großhandel; Strategisches Management; EA
Part I: Strategic Issues and Theoretical Research.- Part II: Consumer Behaviour.- Part III: Online Context and Digital Transformation.Weitere, andere Bücher, die diesem Buch sehr ähnlich sein könnten:
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